Thanks for Marketing Magazine for this one.
Morrisons have dropped the celebrities from their new ad campaign.
What, no more Alan Hansen telling me that I can get pissed for under a tenner on cheap lager at Morrisons?
Perhaps they were conscious of a flood of complaints to the ASA about overexposure to the genteel chap if he was on the commercial channels and on the Beeb for the World Cup. Imagine the incredulity as you flick between channels “crickey, he’s on every channel!”…thank goodness for Bid TV – a blissfully celebrity free zone.
Although they do have Sally Jaxx on there at the moment…does she have a brother called Basement?
They may sell utter tat but, hey, if she’s selling it…
Or maybe Alan was just exhausted after having to look interested throughout the incessant coverage of all things World Cup related whilst trying to work out just what Emmanuel Adebayor was actually saying.
The Jellyhaus blog has remained a football free zone thusfar but we have to say that Clarence Seedorf has been the most eloquent, knowledgeable and engaging pundit.
Anyway, back to Morrisons.
Yes, I want it fresh.
Yes, I want it British.
No, I don’t want it rammed down my throat by sanctimonious, patronising celebs.
“dahrrrr-ling, disengage your brain, just read the lines and think of your fee!”. Presumably the the same instructions given to football pundits. Apart from Clarence Seedorf, who is smart and Dutch and therefore we love him.
Holland are hovering around 3/1 to win in 90 minutes on the exchanges at the moment and 14/1 to win in extra time…that’s gotta be worth a monkey. Ave some!
